By being able to skip commercials on TV with our DVR’s, block ads with our adblocker tools and generally choose to look at a banner or not, we are closing the door to classic marketing. In doing so we have created a climate where advertisement is placed through content. With creation of engaging content, marketeers found a way to attract users which are interested in a certain niche. So let’s take a look at how content marketing exactly came to be, and where is it at the moment.

Content Marketing and SEO: The Timeline of Key Events

Interactive infographic by Four Dots outlining the history of the relationship between content marketing and SEO

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